At Alpha Research we believe in horses for courses. We won’t try to sell you a packaged, off-the-shelf product. Instead we’ll listen to what you want to achieve from your research, consider your target audience and the budget available, and propose the most appropriate approach to meet your needs.
We believe in providing practical solutions to your research problems. We’re not restricted to any specific techniques or methodologies, but can draw from our years of experience and offer a creative and flexible approach to designing research which gives you exactly what you need.
What’s more, we believe that there’s more to research than just producing data. Our reports are always focused and actionable, offering real insight, not just information.
We understand that some clients want more from us than others. If you’re new to commissioning research, or simply want us to take everything off your hands, we can offer a full service, from survey design to presentation of findings and recommendations. We can liaise with your internal clients to ensure that the research meets everyone’s needs, and can even help you disseminate the results internally or publicly. Alternatively, you may want our help with some elements of the research, while keeping other elements in-house. We’re happy to do as little or as much as you require. For instance, we can offer:
We employ a wide range of research methodologies, including both quantitative and qualitative techniques:
We also employ mixed methodologies (e.g. elements of qualitative and quantitative techniques) when this is appropriate.